#1 NFT Book for Marketers
Stop asking WHY Nike sold an NFT sneaker for >$130K
Developed for Brands & Marketing Professionals, this ebook has the answers
As a Marketer you will learn:
- The Basics: All the basics of Web3 including Blockchain, NFTs, Metaverse, DAOs, from a Marketing perspective.
- Marketing Angle: How web3 is changing the Marketing game and why brands will never be built the same again.
- Current Brands: What current brands such as Nike, Gucci, Samsung (and many more) are doing in the Space and why.
- Why Brands will never be built the same again: This section focuses on how NFTs will change how we build our brands, what brands are currently doing in the space, what they are doing wrong, and why this is so disruptive from a consumer psychology perspective.
- A Deep dive into NFTs & Web3 Technology: Next, we’ll dive into the technical details and applications of NFTs. You’ll learn the ins and outs of NFTs, how blockchain technology works, and get an in-depth breakdown of concepts like web3, smart contracts, royalties, and beyond.
- Entering The Metaverse and DAOs: We’ll break down the basics of what the internet is, how it’s related with the “Metaverse” concept, why it is so freaking complicated, and which platforms/companies are leading the way. Then we’ll explore what DAOs are and why they will be a key piece of this new ecosystem.
- Web3 Glossary: I didn’t want to blast you with technical jargon from sections 1 to 3. So section 4 is where I put together a glossary of important web3 keywords, acronyms, and phrases that you’ll come across in this space.
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A complete guide developed exclusively for Brands & Marketing professionals covering from the basic to why brands will never be built the same again.